How PitchWhip works.

1. Installation & setup

PitchWhip is a Chrome extension for desktop Chrome. There is no account to create — the free tier needs nothing at all, and on a paid plan your licence key is your account.

• Install from the Chrome Web Store. No sign-up, no card.
• Tell it who you are. Right-click the PitchWhip icon → Options → “Profile & identity”, and enter your name and company. Scripts won’t generate until these are set, because every opener says who’s calling. Fields save themselves as you type — there is no Save button anywhere in settings.
• Describe your pitch. The “What do you sell?” box is what every script is built from — a couple of honest sentences beats a paragraph of marketing.
• Open LinkedIn. On any profile or Sales Navigator lead page, click the PitchWhip tab at the edge of the screen — or hover the company name and press your trigger key (backtick by default; change it in Options).
• Got a licence? Paste the key from your purchase email into Options → License. The same key logs you into the dashboard.

The free tier gives you 5 generated scripts a day, resetting at midnight UK time. Reveals, Call mode coaching that learns, prospect discovery and CRM sync need a licence.

2. Using the tool

The panel

PitchWhip reads only what is already rendered on the page you are viewing — it never clicks, connects, messages, or makes its own requests to LinkedIn. From that page text it builds the brief and the script: Right person (how well this person fits your pitch, scored from evidence) and Right now (whether there’s a real trigger to call about). When there’s no trigger, it says “no compelling trigger” — it will never invent one to flatter you.

Below the verdicts: the opener, the 30 seconds, diagnostic questions, a proof point, the close, likely objections with responses, and what to say if a screener answers. Every prose section has an ✎ — rewrite a line and PitchWhip keeps the lesson, so future scripts drift toward your wording.

Contact reveals

• One credit buys one direct phone number or one work email. A reveal fans out across 20+ contact-data providers and returns the strongest match.
• A credit is only spent when something is found — misses are refunded automatically, and revealing the same person again is free.
• Your plan includes 50 credits a month, refilling on the 1st (UK time), no rollover. Top-up packs (from £15 for 20) never expire, and monthly credits are always spent first.

Call mode

A live co-pilot for the call you’re on: it transcribes through Chrome’s own speech recognition (no audio file is ever made or saved) and streams suggested responses as the conversation moves. Thumbs-up a suggestion that worked and it learns your objection handling. PitchWhip doesn’t place calls — tap a revealed number and it opens whatever dialler you already use.

Prospect discovery

Once a day, “Show me 10 new LinkedIn profiles” in the Who’s-next queue searches the open web — trade press, appointment announcements, team pages — for people who match your pitch. Every result carries a verbatim quote and its source. Save the ones you like; they stay in your queue until you’ve called them. Set a geography preference in Options and the search prefers your patch. If the web names nobody new that day, it tells you so rather than padding the list. Discovery never scrapes LinkedIn.

Logging, callbacks and stats

After a call, one tap on the outcome grid logs it. Callbacks get a due badge on every LinkedIn page, “Next up” offers the next prospect the moment an unreached call is logged, and Options → Stats (and the dashboard) show your outcomes and the hours your calls actually connect. Logged an outcome wrong? “Change outcome” corrects the record — it never duplicates it.

Google Sheets & Calendar (optional)

Connect Google in Options and PitchWhip keeps a CRM spreadsheet in your own Drive and adds booked meetings to your calendar. It uses the narrow drive.file permission, which can only ever see the one spreadsheet it created — never the rest of your Drive.

3. Individual vs team

Individual is one licence key for one person. Keys have a device activation limit; if you move machines, remove the old device yourself on the dashboard’s Devices card — no support ticket needed.

Teams use the seat stepper on the pricing page (up to 25 seats; for 5+ talk to us about volume pricing). One subscription, one invoice. You assign and reassign seats from the dashboard’s Team section, monthly reveal credits are granted per seat and pooled across the team (top up with packs), and managers see the team’s calls and stats in the dashboard. What managers don’t see: a rep’s prospect research stays their own.

4. Billing & payments

• Payments are handled by Lemon Squeezy, our merchant of record — they take the payment, handle VAT/sales tax at checkout, and email your licence key instantly.
• £49 per user per month, or £490 per user per year (two months free). Reveal packs: 20 for £15, 50 for £30, 100 for £40 — bought from the extension’s Contact reveals card.
• Update your card, download invoices, or change your plan from the dashboard’s Billing section, which opens your Lemon Squeezy customer portal.

5. Cancelling

Cancel any time from the dashboard’s Billing section — no email, no phone call, no retention flow.

• Monthly plans keep full access to the end of the current billing month and are not charged again.
• Annual plans keep full access to the end of the paid year and simply don’t renew. No pro-rata refunds, except where the law requires one.
• Afterwards, the free tier keeps working (5 scripts a day) and everything stored on your machine stays yours. Unspent pack credits never expire — they can’t be spent without an active licence, but they’re waiting if you come back.
• Want your cloud data deleted too? Email hello@pitchwhip.com — the Privacy Policy covers what we hold and for how long.

6. Getting help

Found a bug? The extension’s options page and your dashboard both have a “Report a bug” button that sends us the context we need. For everything else, hello@pitchwhip.com — a human replies within one working day.